Each week, we dig into the memory bank of the City’s great and good. Today, Julia Baldet, founder of City smoothie hotspot Elevate, takes us through her career.
Julia Baldet, ex PE analyst, founded Elevate smoothie bar in City of London, pivoting from finance after stress affected her health. Her hospitality business applies financial discipline to D2C wellness, overcoming tight hospitality margins.
Thursday 11 June 2026 12:04 pm
| Updated:
Thursday 11 June 2026 12:30 pm
Each week, we dig into the memory bank of the City’s great and good. Today, Julia Baldet tells us about leaving her job in finance to set up City smoothie hotspot Elevate in Square Mile and MeCV
Name: Julia Baldet
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