Companies Have Been Failing at This for 30 Years — AI Won't Change That by Itself

Clients come to me and say, "We want to build a company-wide AI knowledge base." I used to take those projects on the spot. Today, nine times out of ten, my first move is to talk them out of it.

It's not that knowledge bases are a bad idea. It's that we keep pointing the newest technology at a problem that has resisted every previous attempt for three decades.

Consider what we know about how badly information retrieval works inside companies:

McKinsey estimated that knowledge workers spend nearly 20% of their workweek — roughly one full day — searching for internal information or tracking down colleagues who have it [1].