By Rebecca Rubin

Senior Film and Media Reporter

Alamo Drafthouse is renaming its flagship San Francisco venue to honor Christopher Nolan. The Oscar-winning filmmaker, a passionate advocate for the big screen, will be feted later this year with a 70mm screening event.

The announcement of the rechristened venue — San Francisco New Mission will be rechristened as the Christopher Nolan Cinema — comes ahead of the director’s next cinematic adventure “The Odyssey,” which opens on July 17.

“San Francisco’s New Mission has been an icon of cinema for more than a century, and under the leadership of Alamo Drafthouse it stands at the apex of cinematic presentation, whether you’re a filmmaker or an audience member,” Nolan said. “To be honored in this way, and with this particular theater, is a thrill beyond words. I am grateful to Alamo Drafthouse Cinema for their passion and commitment to creating an ideal cinematic experience that celebrates and elevates this art form that we all love.”