Kem Ormond talks to the only broker still auctioning wool in Napier.
Home / The CountryKem OrmondFeatures writer·The Country·8 Jun, 2026 04:59 PM4 mins to readPhoto / NZMEPhoto / NZMEKem Ormond catches up with a wool broker who has been taking on the big boys for four decades.It takes a lot of grit and determination to take on the big boys, as Richard Kells of Kells Wool did when he came down our metal road.
His timing was
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Kells Wool is now the only remaining broker still operating in Hawke’s Bay.
Higher demand for wool is being driven by several factors, including the conflict in Iran.
"Present activity in the woollen industry prohibits the undertaking of any outside orders"
'Once again, wool is adding to the bottom line of hardworking New Zealand sheep farmers.'
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