Meta Lab @ Best Buy to open in more than 50 stores

Meta Lab @ Best Buy to open in more than 50 stores

In partnership with Meta, Best Buy is bringing Meta Lab @ Best Buy to more than 50 of its stores this summer. These 900-square-foot experiential spaces give customers a hands-on way to explore Meta’s full product lineup of AI glasses and VR headsets through interactive demos and displays, smart mirrors, personalized fittings and more.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260608216366/en/ Meta Lab @ Best Buy to open in more than 50 stores

Meta AI Glasses are designed to be worn and explored firsthand. Customers want to know the fit, feel and experience, which is where demos can make all the difference. More than 50% of Best Buy customers say they want to see Meta’s AI glasses in person before making a purchase. Expanding Meta Lab to Best Buy stores builds on that momentum — giving customers an elevated experience and more opportunities to try out the tech for themselves.

“Our customers are passionate about experiencing what’s next and they turn to Best Buy to bring it to life,” said Patrick McGinnis, chief merchandising officer at Best Buy. “Meta Lab @ Best Buy is an experience customers can’t find at any other retailer and sets a new standard for how our customers will explore, play with and discover the latest cutting-edge tech.”