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Philippine media powerhouses GMA Network and Viva are teaming up for an exciting new music project.GMA Network and Viva, specifically Viva Music Group, have joined forces once again for a collaboration to form GMV Studios. This joint venture corporation between the country's two media titans aims to further strengthen the booming Original Pilipino Music (OPM) industry, level up music production and music publishing, and spotlight rising, talented Filipino artists both locally and internationally.
The GMV Studios signing ceremony took place on June 5 at the Viva Entertainment headquarters. In attendance were key executives from both networks, including GMA Network Senior Vice President Atty. Annette Gozon-Valdes, Sparkle GMA Artist Center First Vice President Joy Marcelo, Sparkle GMA Artist Center Assistant Vice President Tracy Garcia, Viva Group of Companies Chairman of the Board and CEO Vic del Rosario Jr., Vicor Music President and COO Antonio M. Ocampo, and Viva Records Corporation President Verb del Rosario.
According to a Chika Minute report on 24 Oras, GMA Network Senior Vice President Atty. Annette Gozon-Valdes shared that amid the rising demand in the music industry, GMV Studios is driven to showcase Filipino musical excellence, and provide a platform for local artists to shine both at home and on the global stage.
