We’ve entered a fantastic new era of affordable beauty where the word “budget” isn’t bandied around as much any more, but rather “bougie”. Some incredible beauty products have come our way in recent months, with luxury formulas, beautiful packaging and elevated textures that belie their affordable price points.From hardworking skincare and high-performance haircare to multi-use make-up and indulgent body care, these products prove that great beauty no longer has to come with a luxury price tag. Dr Sam’s Flawless Cleanser Dr Sam's Flawless Cleanser (€24 from drsambunting.com) One of the best skincare lines to launch in recent years is Dr Sam’s, founded by skincare doctor (and Co Down native) Dr Sam Bunting. Suitable for all skin types, including sensitive, the Flawless Cleanser has a delightful gel-like texture that effortlessly removes make-up and cleanses the skin without stripping or irritating it. €24 from drsambunting.comHello Sunday SPF50 Tinted Lip Balm Hello Sunday SPF50 Tinted Lip Balm (€14 from Space NK) We all love an affordable lip balm, but how about a beautifully tinted one that also offers SPF50 protection? This one comes in several shades, including a beautiful cherry red and a warm mauve-brown. It can be worn alone or applied over your lipstick of choice. It’s non-sticky, the perfect size for your handbag, and you can feel secure knowing it’s also protecting your lips from UV rays. €14 from Space NKPhlur Vanilla Skin Deodorant Phlur Vanilla Skin Deodorant (€23 from Space NK) It makes sense to want a luxury deodorant that makes us feel good, since we use it every day. Fragrance brand Phlur understands this and has launched deodorant versions of its bestselling fragrances, including Rose Whip and Vanilla Skin. With a solid balm-to-powder formula, this product delivers more than its cost per use. €23 from Space NKBare Minerals Gen Nude Dew-In-One Cheek and Lip Stick Bare Minerals Gen Nude Dew-In-One Cheek and Lip Sticks (€23 from Cult Beauty) Available in five shades, one swipe of this dinky, brand new cheek and lip stick delivers a hit of colour, and it blends easily with either fingers or a brush. €23 from Cult BeautyTigi Bed Head Queen For A Day Volume Thickening Spray Tigi Bed Head Queen For A Day Volume Thickening Spray (€15.99 from Boots) A product I first used about 15 years ago and was recently reintroduced to, this thickening spray really is one of the best, as its enduring popularity shows. It adds serious lift and volume to the hair, and a light spritz is all that’s needed. At €15.99 for a rather gigantic 311ml can, this will last you quite a long time and then some. €15.99 from BootsEalú Moments Body Drench Moisturiser Ealú Moments Body Drench (€25 from ealu-moments.com) One of the most luxurious body moisturisers I’ve used, this product delivers an intense dose of hydration that lasts for several hours. The texture, the effect on the skin, the stunning packaging – it’s just gorgeous. €25 from ealu-moments.comHildun Beauty Soul Shimmer Shadows Hildun Beauty Soul Shimmer Shadow (€20 from Arnotts) Best known for its awardwinning kajal eyeliners and balm lipsticks, the Soul Shimmer Shadows are some of Hildun Beauty’s lesser-known but equally excellent products. With what can only be described as insane pigment and a hefty dose of iridescence thrown in for good measure, these deliver a head-turning eye look in just one swipe. Wear alone or layered over your favourite matte eyeshadow. €20 from ArnottsSaltair Salt Water Vanilla Body Mist Saltair Salt Water Vanilla Body Mist (€17.25 for 236ml from Space NK) Body mists have become trendy in the last few years, but many of the bestsellers on the market cost more than a pretty penny. This one from Saltair, Salt Water Vanilla Body Mist (€17.25 for 236ml from Space NK), is every bit as luxurious as its more expensive counterparts – and smells as delicious as it sounds – but far more affordable for a very large bottle. €17.25 for 236ml from Space NKThis week I’m loving ... REFY Cream BlushREFY Cream Blush (€22 from Brown Thomas) Fitting nicely into my list of excellent beauty products under €25, I’ve been reaching for REFY Cream Blush (€22 from Brown Thomas) a lot lately. A beautifully pigmented, non-sticky cream blush, it delivers a gorgeous wash of colour to the skin and is available in nine shades. My current favourite is Malaya – a universally flattering peachy pink.
Eight affordable beauty buys under €25 that feel far more expensive
These skincare, make-up, hair and body products prove affordable beauty can still feel luxurious










