Last October, we updated Instagram Teen Accounts in the US, UK, Australia, and Canada, defaulting teens into a new 13+ content setting. Inspired by movie ratings criteria and parent feedback, this setting is designed to help teens see age-appropriate content by default, and 9 out of 10 teens have remained in this setting since its launch. We also introduced a stricter setting called Limited Content, for parents who prefer an even more restrictive experience for their teen.
Today, we’re sharing an update on this work, including testing a new way to help make sure teens aren’t repeatedly seeing certain types of content.
We’re expanding our 13+ content settings to Teen Accounts globally across Instagram, Facebook, and Messenger. Facebook’s new 13+ default setting is designed to hide content that’s inappropriate for teens in places like Feed and Reels, and to limit teens’ ability to interact with Profiles, Pages, Groups and Events that primarily post inappropriate content. On Messenger, the 13+ default setting limits teens’ ability to view links to inappropriate Facebook content, or to chat with accounts that primarily share inappropriate content on Facebook. The Limited Content setting will also become available on Facebook and Messenger later this year.
