JEDDAH: Every year, millions of Muslims travel to Makkah to perform Hajj, a pilgrimage that marks one of the most significant moments of their lives. After days of worship, reflection and physical endurance, many look for a tangible reminder of the journey they have completed.
Traditionally, these keepsakes were simple: a bottle of Zamzam water, a prayer mat, prayer beads or small items purchased near the holy sites. Their value lay not in their design, but in their connection to a deeply personal spiritual experience.
Today, however, Saudi entrepreneurs and artists are reimagining the Hajj souvenir, creating products that blend faith, culture and contemporary design.
Pilgrims can choose from a growing range of souvenirs, including contemporary artwork, modern calligraphy, handcrafted gifts and products inspired by the holy sites. These pieces offer a new way to commemorate Hajj, turning memories of the pilgrimage into lasting keepsakes.
Drb, meaning “The Path,” is redefining Saudi souvenirs by bringing together local designers and artisans to create gifts that reflect the Kingdom’s culture and heritage. Founded by Kholoud Attar, Drb has recorded more than 8,000 creatives and customized over 50,000 gifts.
