President Lee Jae Myung speaks during a meeting to discuss tourism strategy at Cheong Wa Dae in Seoul, Feb. 25. Korea Times photo by Wang Tae-suk
This is the third in a series of articles examining economic, political, diplomatic and social changes that have occurred during the Lee Jae Myung administration since the president’s inauguration on June 4, 2025.
No president in Korean history has taken tourism more seriously than President Lee Jae Myung.
Previous presidents did not feel the need to focus heavily on tourism because the Korean economy largely relied on exports such as electronics, refined petroleum products, automobiles and semiconductors.
However, the situation looked quite different when Lee took office last year.
