The Labubu trend is fading, with web traffic to the Pop Mart website cratering, new data shows.
This chart shows how much Labubus have fallen off
By Katie Notopoulos
You're currently following this author!
Want to unfollow? Unsubscribe via the link in your email.
Senior Correspondent covering technology and culture
Pop Mart previously let Labubu resale prices run to boost its popularity, but is now pivoting to a more sustainable model,…
Once celebrities start posing with a toy, Gen-Z tunes out. What was scarce and cool suddenly feels commercial and inauthentic.
The bank forecasts that by 2026, each Pop Mart member will buy an average of 1.23 Labubus, up from 0.99 this year.
Labubu toys from Pop Mart have become a hot item around the globe, and now fans are discovering its other collectibles.
Pop Mart stock dips 25% from August highs despite tripled Q3 revenue; Labubu resale slump sparks demand debate amid rising supply…
CEO Wang Ning says even he’s been unable to accurately predict earnings growth amid a global collecting frenzy for Labubu dolls.
