FIFA World Cup 2026™ Hospitality Sales Program Sets Records, Sees Strong Momentum Ahead of Tournament
Official Hospitality Provider On Location registers record breaking sales, more than double any previous FIFA World Cup program
On Location, the Official Hospitality Provider for the FIFA World Cup 2026™, today announced continued strong sales for the FIFA World Cup Official Hospitality Program, as momentum builds heading into the tournament.
As fans around the world count down to the kick-off of this historic 48-team edition and with limited offerings still available to purchase, the program is already the world’s largest-ever hospitality effort, with over half a million packages allocated, generating more hospitality revenue than any previous FIFA World Cup or global event.
Sales for the program surpassed total hospitality sales revenues for the FIFA World Cup Qatar 2022 in June 2025, a full year prior to the 2026 tournament. As of March 31, 2026, FIFA World Cup 2026 hospitality sales had more than doubled revenue obtained through any previous World Cup program. In terms of number of packages sold, the current edition has also already surpassed the 2014 FIFA World Cup Brazil – the most attended edition to date from a hospitality perspective.
