ANA Unveils Winners of the 2026 REGGIE Brand Catalyst Awards
Haleon/Sensodyne’s “Sensory Overload” Awarded Best in Show, State Farm and Infinity Marketing Team Lead in Total Wins
On May 19, the Association of National Advertisers (ANA) announced the winners of the 2026 REGGIE Brand Catalyst Awards, honoring the teams and work that fuel brand marketing success. Spanning categories including Best Creative Effectiveness, Experiential Campaigns, Best Long-Term Brand Building Programs, AI-Powered Creativity, and more. The awards were presented during the 2026 ANA Brand Masters | ICONS Conference in Los Angeles.
The REGGIE Brand Catalyst Awards recognized 85 winners across 29 categories. Selected by a jury of industry experts, the winning campaigns represent best-in-class marketing that not only builds brand equity but also drives measurable enterprise value.
The Best in Show honor went to “Sensory Overload” for Haleon/Sensodyne, created by Publicis LeOne.
