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Financial services and property firm HF Group Plc has announced the launch of a new unified brand identity, HFCB.
The move brings together the group and all its subsidiaries under one cohesive brand.
The rebrand, the lender said, follows regulatory approvals and reflects the group’s continued growth into a diversified, fully integrated financial services and property group
In a statement, the firm said the new brand name and identity, HFCB, has been developed to strengthen the group’s market positioning and better communicate its expanding capabilities to customers, partners, and the broader market.
