Images make up over 60% of average web page weight. If you're serving unoptimized, raw JPEGs or PNGs to mobile clients, your site's Largest Contentful Paint (LCP) score is taking a massive hit.
In this quick guide, we’ll show you how to automate image compression using the Pixozip SDK to convert images to AVIF/WebP on the fly.
Why AVIF over traditional JPEG?
Traditional JPEG compression is linear. AVIF uses intra-frame video compression algorithms that analyze texture patterns. This allows AVIF to shrink file sizes by 70-90% compared to legacy JPEG while keeping the same visual clarity.
Step 1: Install the SDK
