The 34th Grand AdClash Highlights Student Creativity as ANG P1NTIG Emerges Victorious
QUEZON CITY, Philippines — The 34th Grand AdClash: Steady on Track, Unfold Your Soft Power took place in May 14, 2026 at Robinsons Galleria, where fourth-year Advertising and Public Relations students from the Polytechnic University of the Philippines (PUP) College of Communication presented integrated marketing communication (IMC) campaigns for Kami Tissue under Quanta Paper Corporation.
As the official brand partner, Kami Tissue collaborated with Grand AdClash in giving students a real-world platform to apply their creativity, strategic thinking, and communication skills through campaign presentations developed for the brand.
Student teams S1DHAYA, THE UN2LD, D3VIATE, and ANG P1NTIG presented their campaign concepts before industry professionals, invited guests, faculty members, and fellow students, showcasing various insights and creative approaches that reflected their understanding of modern Filipino consumers and brand communication.
Among the panelists present were Steven Leung, Mark Jason Vivas, Jonathan Tilar, Min Roldan, and Yong Tapang Jr., who witnessed the students’ campaign executions and presentations firsthand.
