The AssetRush lived up to its reputation: five hours of financial innovation at the Kaufleuten, big names from the structured products world on stage — and, in partnership with finews, the presentation of this year's AssetAwards.
Fast-Paced Format: Damian Horner, Master of Ceremonies at AssetRush 2026. (Image: superlobby ltd for AssetRush)
Friday, 22 May 2026 11:13
A spirited blend of pitch show, industry gathering, and showcase for new ideas: on Thursday, AssetRush once again brought together the most dynamic minds in the international structured products scene at the Kaufleuten Club in Zurich.
The event, conceived by GenTwo founders Patrick Loepfe and Philippe A. Naegeli and run as an independent initiative within the company, has become a fixed reference point for everyone actively expanding the universe of investable assets.
