The Borg-Wiener Trophy, created by BorgWarner, that will be presented to the winner of the May 22 Wienie 500 at the Indianapolis Motor Speedway.Oscar Mayer PhotoThe Borg-Warner Trophy is one of the most famous, most iconic and most historic trophies in all of sports. It forever honors every winning driver of the Indianapolis 500, starting with the first winner, Ray Harroun in 1911. The latest is Alex Palou of Chip Ganassi Racing, who won the Indy 500 in 2025.The Borg-Warner Trophy has a baby brother, and like most younger siblings, it can act like a “Hot Dog.”It’s the Borg-Wiener Trophy that will be in Victory Lane for to the winning Wienermobile in the highlight of Friday’s Carb Day for the 110th Indianapolis 500, the second annual Wienie 500.Last year, Oscar Mayer brought all six Wienermobiles to the Indianapolis Motor Speedway for a high-stakes race built around a key hot-dog moment: Memorial Day Weekend. What started as a four-month build became a breakout moment as 85,000 fans at the Indianapolis Motor Speedway witnessed the “Run For the Mustard” on the 2.5-mile oval. That crowd surpassed Super Bowl attendance by nearly 20,000. Another 8 million livestream viewers made the even a viral sensation as it trended No. 1 on X.The Wienie 500 returns to the Indianapolis Motor Speedway.Oscar Mayer PhotoMore importantly, it worked for the business – selling nearly half a million more wieners vs. the prior year, making it the brand’s most successful Memorial Day window in four years.This year, the race will be aired live on FOX at 2 p.m. Eastern Time, creating an afternoon television audience to watch the “Battle of the Buns.”MORE FOR YOUIndianapolis 500 And the Famed Borg-Warner TrophyIndianapolis 500 fans know the Borg-Warner Trophy – a 5-foot, 4-inch, 110-pound trophy cast in sterling silver that is customized with the name, face and average speed of each year’s Indianapolis 500 champion. It is presented with a custom wreath from BorgWarner and a bottle of milk from the American Dairy Association of Indianapolis in Victory Lane at the Indianapolis Motor Speedway.The winner of the 100th Indianapolis 500 Alexander Rossi (left) and the winner of the 98th Indianapolis 500 Ryan Hunter-Reay (right) admire the Borg-Warner Trophy before practice for the 110th Running of the Indianapolis 500 on May 18th, 2026, at the Indianapolis Motor Speedway in Indianapolis, Indiana. (Photo by Brian Spurlock/Icon Sportswire via Getty Images)Icon Sportswire via Getty ImagesAt the Wienie 500’s Wieners Circle, winners participate in a condiment spray and bask in hot dog glory, and this year, BorgWarner is getting involved. Enter The Borg-Wiener TrophyBehold the “Borg-Wiener” Trophy: a hot dog-ified take on the Indy 500 trophy custom designed by BorgWarner and Oscar Mayer.Ironically, the Borg-Warner Trophy and the Oscar Mayer Wienermobile both date back to 1936. That year, the original Wienermobile made its first appearance by touring the country to help promote Oscar Meyer Wieners.On Memorial Day 1936, Louis Meyer became the first driver in Indianapolis 500 history to win the famed race three times in his career. When he arrived in Victory Lane, the Borg-Warner Trophy was there for the first time after the Indianapolis 500.Louis Meyer Wins the Indianapolis 500 for the third time in his career in 1936. (Photo by Keystone-France/Gamma-Keystone via Getty Images)Gamma-Keystone via Getty ImagesThe Borg-Wiener Trophy is 2-foot, 3-inches tall, the equivalent of about 5 hot dogs. The Borg-Wiener Trophy is designed with curved hot dog handles and adorned with 55 engraved Wienermobiles. Encased in metal for a polished metallic finish, the trophy is complete with a removable lid that opens to fit Oscar Mayer wieners inside for the winners to relish post-race.“The Borg-Warner trophy is an Indy 500 legend — just like our iconic Wienermobile, it dates back 90 years,” said Kelsey Rice, Director of Brand Communications for Oscar Mayer. “Having the opportunity to co-create a new trophy with a Wienermobile spin is a dream come true. Our trophy presentation in the Wieners Circle was one of the most memorable moments of last year's inaugural race, and we relish the opportunity to take it to the next level this year with the experts at Borg-Warner.”BorgWarner Will Present The Borg-Wiener Trophy in the Wiener’s Circle After Wienie 500BorgWarner CEO Joe Fadool will present the trophy to the winning Hotdoggers in the “Wieners Circle,” emulating the same celebratory traditions as Sunday’s Indy 500 (subbing a milk chug with a condiment spray).“The Wienie 500 deserves a trophy as unforgettable as the race itself – and that’s exactly what BorgWarner set out to create,” Fadool told me exclusively. “We’re excited to partner with Oscar Mayer to craft a one-of-a-kind Official Borg-Wiener Trophy, ready for the ultimate full throttle finish. “May the best Wienermobile win, and we look forward to relishing the victory and bestowing the Borg-Wiener wreaths in Wieners Circle.”The second annual Wienie 500 returns with all six Wienermobiles in a bun-to-bun battle around the legendary Indianapolis Motor Speedway for a high-stakes race to crown the Top Dog. The race kicks off summer and serves as a key promotion for both the Oscar Mayer and the Indianapolis 500. Slaw Dog crosses the yard of bricks to win the Wienie 500 during the Carb Day practice prior to the 109th Running of the Indianapolis 500 at Indianapolis Motor Speedway on May 23, 2025 in Indianapolis, Indiana. (Photo by Justin Casterline/Getty Images)Getty ImagesEarlier this year, Oscar Mayer handed the keys to fans with its first-ever “Pick Your Dog” bracket, letting America decide who would claim the coveted sixth spot. Corn Dog was the favorite and is officially in, bumping Sonoran Dog and joining Chi Dog (Midwest), New York Dog (East), Chili Dog (South), Seattle Dog (Northwest) and reigning champion Slaw Dog (Southeast) in a high-stakes race around the Brickyard to see who cuts the mustard. With a new contender in the mix, teams are hungrier than ever and ready to show off their well-cooked strategy to make it to the “Wieners Circle.”All six Wienermobiles and racing suits
BorgWarner Creates ‘Borg-Wiener Trophy’ For Wienie 500 At Indy 500
An instant sensation in 2025, the Wienie 500 is back at the Indianapolis 500 on Carb Day on May 22 and BorgWarner has joined Oscar Mayer with the 'Borg-Wiener Trophy.'















