Rumors about Apple expanding its line of ‘Ultra’ products just got more corroboration. A new report says Apple’s foldable iPhone and touchscreen MacBook Pro will be named ‘iPhone Ultra’ and ‘MacBook Ultra,’ respectively.
Macworld report says Apple will use ‘Ultra’ branding for new iPhone and MacBook
Filipe Espósito writes at Macworld:
Apple is rumored to be introducing one of the biggest upgrades to the iPhone lineup ever this year, with the debut of its first foldable phone. While many members of the press have taken to calling this device the “iPhone Fold,” Macworld has received information that corroborates reports that Apple will instead opt for the “Ultra” brand for its new iPhone model.
According to a source familiar with Apple’s plans, the company seems set on expanding its Ultra branding with the new flagship iPhone arriving this fall. Furthermore, our source says Apple is also likely to bring the Ultra branding to the Mac as well.






