When the AirTag first shipped five years ago, I glommed right onto writing about it. I already had a section in a book on security and privacy about using the Find My device feature, enabled for iPhones, iPads, Macs, and Apple Watches. I was keyed up to understand where AirTag fit in. Recently, surveying the field, I found a shocking number of Find My network-equipped products, from an inexpensive flashlight to a $3,500 ebike.
Within the Apple ecosystem, it’s worth looking at what’s now available for those of us trying not to lose our things by misplacing them, forgetting to take them with us, or having them stolen.1 Because more hardware now has effectively unremovable Find My tracking technology, it may be a more effective theft deterrent or way to recover an absconded item. (I’ve got an extra suggestion about that, too.)
A distinct itemization
AirTag introduced a new category: items versus devices. A Find My device can reach the Internet and report its position, and can use a native app to see other stuff via Find My; a Find My item just broadcasts over Bluetooth to any nearby listening iPhone, iPad, or Mac.2
An AirTag lets you track whatever it is attached to or inside by relaying its signal through other Apple devices. This offers something akin to GPS-based tracking without the need for constant battery recharging, while also finding its location and updating it when indoors. GPS works anywhere with a clear line of sight outdoors, while Find My crowdsourcing requires at least one nearby Internet-connected Apple device to relay its current position.






