Finding the Right Path
Artificial intelligence is challenging one of the core assumptions behind modern business education: that business schools are the primary gateway to business knowledge and managerial capability.
For decades, business schools created value by organizing and delivering information. Students paid to learn accounting, finance, marketing, operations, strategy, and leadership from professors who had specialized expertise and institutional credibility.
But AI is rapidly changing the economics of knowledge – especially as access to information, analysis, and even strong academic performance becomes increasingly commoditized.
Today, entrepreneurs and managers can access explanations, frameworks, financial analysis, market research, strategy simulations, and operational guidance almost instantly. Business schools themselves increasingly acknowledge that AI is weakening traditional employability signals. At the same time, research suggests employers are increasingly emphasizing skills over degrees in AI-related roles.
