Revelyst Appoints Dave Mellon as President, Simms Fishing Products and Revelyst Outdoor Performance
The former Grundéns CEO will take the reins of Simms and the company’s platform of iconic outdoor brands.
Revelyst Inc., a collective of world-class maker brands that design and manufacture sports technology and outdoor gear, today announced the appointment of Dave Mellon as President of Simms Fishing Products and Revelyst Outdoor Performance, the company’s Bozeman-based platform that includes Simms and several other iconic outdoor brands within the Revelyst portfolio.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260518401081/en/ Revelyst announced it has appointed Dave Mellon as President of Simms Fishing Products and Revelyst Outdoor Performance.
Mellon officially began on May 18 and is relocating to Bozeman, where he will be based at the Revelyst Bozeman Innovation Center, the headquarters for Outdoor Performance. In this role, Mellon will focus on strengthening Simms’ and the Outdoor Performance brands’ omni-channel strategy, with a particular emphasis on deepening partnerships with specialty retail customers and accelerating product innovation. He will work closely with cross-functional teams to reinforce the company’s commitment to the trade, enhance collaboration with retail partners and help drive the next phase of growth through a renewed focus on consumer-driven innovation and marketplace execution.
