commentary
The container of affirmations — or is it a glass of grievances? — sums up the emptiness of algorithm-driven content
Published
May 13, 2026 12:00PM (EDT)
Joy Jar (anamariategzes/Getty Images)
The container of affirmations — or is it a glass of grievances? — sums up the emptiness of algorithm-driven content.
commentary
The container of affirmations — or is it a glass of grievances? — sums up the emptiness of algorithm-driven content
Published
May 13, 2026 12:00PM (EDT)
Joy Jar (anamariategzes/Getty Images)

Will I ever use this pickle container again? Probably not. Should I recycle it? Absolutely not, that jar is my son.

Twenty-four tiny drawers of fun stuff sounds delightful – but not when you’re the one filling the thing, writes Zoe Williams

"I looked at these expectations and knew following them all was impossible, but I felt riddled with guilt."

Creating a memory jar is a wonderful way to preserve and share cherished moments with family and friends

Home can be a place of adventure, not just stasis.

When done well, a physical gift creates a moment of genuine delight. The problem is that for too many brands, merch is a last…