Lululemon invented a category that took over our closets. But stylish competitors and the return of hard pants have stretched the brand thin.
Life After Leggings
Alo is for West Village Girls. Vuori is for tech bros. In a world of a million athleisure brands, who is Lululemon for?
By
Chantal Fernandez,
a features writer who covers fashion for The Cut.
Our editors swear by Lululemon workout apparel. We know to avoid steep price tags by shopping the brand’s We Made Too Much…
Our editors swear by Lululemon workout apparel. We know to avoid steep price tags by shopping the brand’s We Made Too Much…
Elliott has amassed a stake of more than $1 billion in Lululemon, and it has brought along Jane Nielsen as a potential CEO…
Ty Haney, the “queen of athleisure,” has returned to Outdoor Voices. But the world of leggings has evolved.
Our editors swear by Lululemon workout apparel. We know to avoid steep price tags by shopping the brand’s We Made Too Much…
The brand hit the headlines this year after a series of criticisms from founder Chip Wilson, who in a tirade in January said the…
