Mark Cuban, a billionaire investor and television celebrity, has championed cryptocurrency for years, but the defining moment for him came with Ethereum (CRYPTO: ETH) launching smart contracts.

The Initial Journey

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In a June 2024 interview with Coinbase Chief Legal Officer Paul Grewal, Cuban said he “paid ättention” to Bitcoin (CRYPTO: BTC) early on and even created a Coinbase account to get some “free crypto.”

Mark Cuban revealed that Coinbase co-founder Brian Armstrong initially reached out to him.