While the NFL frequently promotes its on-field competitive balance, there are clearly groups of haves and have-nots when it comes to the schedule and placement in top broadcast windows.
The 2026 regular-season schedule, released Thursday night, makes that split starkly clear. The Rams tied a league record with seven primetime appearances on their upcoming slate, including the NFL’s forthcoming game in Australia, a newly created Thanksgiving Eve contest, and a Christmas night clash against top NFC West divisional rival Seattle.
The team is already leaning into the heightened national attention as it seeks to again play a Super Bowl in their home venue with SoFi Stadium hosting Super Bowl LXI in February 2027.
The Bills, Chiefs, Packers, and Seahawks each are closely following with six primetime slots, while five more teams including the Cowboys have five each.
At the other end of the scale, however, are five teams with zero scheduled primetime appearances: the Cardinals, Dolphins, Jets, Raiders, and Titans. Similar trends are also in place for the late Sunday afternoon windows on CBS and Fox, which are often the league’s most-watched slots each year.
