The future of AI in journalism will depend on a balance between benefits and risk, and raising audience comfort, trust and news literacy.

AI is already impacting media organisations and journalism. A single article will have no value when AI takes the story along with hundreds of legitimate stories to create customised content for the consumer.

The future of AI in journalism will depend on a balance between benefits and risk, and raising audience comfort, trust and news literacy.

Artificial Intelligence (AI) is rapidly changing how information is delivered to people and how they consume it. AI summaries, which Google calls “AI overviews,” for example, are becoming an increasingly popular and normalised way of finding information. However, AI-summarised search results often misrepresent facts.

Those AI overviews also deprive websites of search traffic which can impact journalism’s bottom line. This is because they access content (sometimes even paywalled content) and can repackage it in a convenient, digestible way to readers.