The supermarket was found to hike prices on hundreds of goods then advertise discounts even though the discounted prices were higher than the earlier sale prices.
14 May 2026
Australian court finds grocery giant Coles misled shoppers over discounts
6:58 pm on 14 May 2026
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By Byron Kaye, Reuters
Coles to face fines ‘in the hundreds of millions’ after discounts ruled a sham
Coles put commercial interests above its customers – and was caught red-handed
Coles used sham discount offers to trick shoppers, Federal Court rules
‘Misleading’: Coles loses Down Down fight
Coles lost ‘Down Down’ fight but won Canberra’s price gouging war
The 13 'Down Down' tickets behind Coles' court loss — and what the ruling could mean
For retailers, the comforts of the Coles ruling are a legal mirage
Coles court defeat won’t be a win for its customers
Woolworths will be battening down the hatches after ACCC slays Coles’ false discounts
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In a landmark decision, Justice Michael O’Bryan found the discounts were based on previous prices that were offered for too short…
Reputation of Australia’s big supermarkets takes another hit as federal court finds Coles misled shoppers by promoting fake…
The Australian Competition and Consumer Commission will seek a “substantial penalty” after the court ruled 13 products were sold…
Coles engaged in “misleading” marketing through its Down Down campaign, offering discounts that an ordinary consumer would not…
It is ironic that the supermarket giant has been found guilty of moving too fast to provide cost-of-living relief to shoppers at…
Justice Michael O'Bryan found Coles had misled consumers in a judgment handed down on Thursday morning.
