Ford Motor Company has officially launched its energy storage subsidiary, which the US automaker first announced late last year.
A company representative contacted Energy-Storage.news yesterday (11 May) with news of the launch of Ford Energy, including the release of specifications for a flagship battery energy storage system (BESS) product.
The launch represents a partial pivot for the car manufacturer, which, on the back of slowing demand growth and the end of tax credit incentives for electric vehicles (EVs), has pulled back from some of its involvement in the space, writing down losses of US$19.5 billion in current investments.
As reported by our colleagues at Electric Vehicle Infrastructure News (EVIN), Ford’s change of strategy at the end of 2025 included a shift to “higher-return opportunities” and the launch of a “high-growth” battery storage business.
Shortly before that announcement, Ford had ended an EV battery joint venture (JV) with South Korean battery maker SK On, called BlueOval SK. Upon its conclusion, Ford took ownership of two Kentucky factories operated under the JV.
