‘If I black and white say no, I would say that was accurate. But I also think it’s misleading.’
Amazon’s head of devices and services, Panos Panay, says that the company is “not necessarily” planning to release a smartphone, but has stopped short of denying it outright. It was previously reported that Amazon is developing an Alexa-enabled AI phone codenamed “Transformer,” more than 10 years after it scrapped its ill-fated Fire Phone.
Speaking to the Financial Times, Panay was asked directly if the company was planning another smartphone. “It’s just not the goal,” he replied. “I know there’s a lot of rumors out there.”
“I think your black and white question is, are you going after a phone? A lot of people want me to say no, but a lot of people want me to say yes, I get it. Here’s my take: it’s not necessarily [that] we’re going after a phone, no.”
“It’s a tricky question,” he added. “If I black and white say no, I would say that was accurate. But I also think it’s misleading.”
