LIV Golf in race against time for investment with Saudi funding to dry up

New board unveiled without PIF’s Yasir al-Rumayyan

LIV held calls with big names before announcement

LIV Golf has launched its search for fresh investment in a race against time to save its future after all but confirming Saudi funding will cease at the end of the 2026 season.

In a statement, LIV announced two members of a new independent board minus Yasir al-Rumayyan, the governor of Saudi Arabia’s Public Investment Fund (PIF), who has been the driving force behind the start-up since it began in 2022 and invested about $5bn (£3.7bn). For now, at least, the tour is confident it can source the necessary sponsors and partners to allow LIV to continue in some form.

Without any mention of PIF, LIV announced a “transition from a foundational launch phase to a diversified, multi-partner investment model” and a new independent board led by the seasoned business consultants Gene Davis and Jon Zinman.