The singer’s company filed three applications on Friday after Matthew McConaughey launched similar strategy
Taylor Swift has filed applications to trademark her voice and image in a move seemingly designed to protect against AI misuse.
On 24 April, Swift’s company TAS Rights Management filed three trademark applications, Variety reports. Two of these are sound trademarks which cover Swift saying the phrases “Hey, it’s Taylor Swift” and “Hey, it’s Taylor.”
The third application seeks to trademark the well-known shot of Swift on stage during her Eras Tour, describing “a photograph of Taylor Swift holding a pink guitar, with a black strap and wearing a multi-colored iridescent bodysuit with silver boots. She is standing on a pink stage in front of a multi-colored microphone with purple lights in the background.”
The move comes after Matthew McConaughey trademarked his famous “All right, all right, all right” catchphrase from 1993’s Dazed and Confused in addition to other unauthorized uses of his image and voice this January.
