On an August day in 2013, WhatsApp, the messaging app now owned by Meta, made an announcement. With relatively little fanfare, they revealed the voice note, the messaging feature that lets you send a clip of your own voice to friends and family.

"We know there's no substitute for hearing the sound of a friend or family member's voice," the company enthused in a press release.

Thirteen years on, receiving a 10-minute clip from a friend, telling you about a complex family feud or workplace drama, is an experience that is loved by some and loathed by others.

In places like India, Mexico, Hong Kong and the United Arab Emirates, voice notes are almost matching the popularity of written texts as the preferred form of electronic communication.

But curiously, the truth is that compared to many places, Britain never seems to have quite caught the voice note bug.