Fast-food chain Steak 'n Shake is deepening its alignment with Health and Human Services Secretary Robert F. Kennedy Jr's "Make America Healthy Again" efforts with a new position at their company — Chief MAHA Officer.

The company announced that Michael Boes, a developer of the 2025–2030 Dietary Guidelines for Americans and past senior adviser within the Office of the Assistant Secretary of Health, will be taking up the position. The job is described as "a new executive role dedicated to advancing nutritional integrity, ingredient transparency, and the long-term health of Steak n Shake customers," in a news release shared with USA TODAY.

“Appointing a Chief MAHA Officer is a sign of our continued commitment to make Steak 'n Shake the great differentiator in fast food. Michael is ideally suited for such a role, with his deep understanding of nutrition and his experience at the highest level of health policymaking,” Sardar Biglari, chairman and CEO of Biglari Holdings, the owner of Steak 'n Shake, said in the release. “To put it simply, good-tasting food should also be good for you.”

The new role marks the latest move by the company to revamp itself, including switching from seed oils to beef tallow for cooking last March; offering customers Coca-Cola soda with cane sugar in glass bottles in August; and installing the "tallest and biggest American flag that local governments will allow" at each location.