It's hard for the market to have faith in Nike when its guidance continues to fall short of expectations.
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Nike's turnaround is taking longer than expected.
Severe issues in China and a weak outlook discouraged investors, sending Nike shares down sharply.
To keep investors in its corner, Nike has to keep showing progress.
Nike's performance in China will be under the microscope.
Nike could struggle with sales as the athleisure market becomes more crowded and demand for sports-focused loungewear moves past…
The investment bank's research arm downgraded the apparel giant to hold from buy.
