When my parents bought an at-home sauna a few years ago, I thought they were a little crazy. But infrared saunas have become one of the most sought-after wellness upgrades for the home and after seeing how cool they are in action, I get it.

But there’s a catch. While many people invest in a premium sauna with the best intentions, usage often drops off after the first few weeks. And that matters because consistency is where the real benefits of a sauna live.

Research published in JAMA Internal Medicine found that using a sauna four or more times per week was associated with a 40% reduction in all-cause mortality compared to less frequent use, according to a long-running Finnish cohort study led by Dr. Jari Laukkanen. In other words, one session a week likely won’t cut it.

Peak Saunas’ newest launch is designed to solve exactly that problem. For a premium sauna owner already investing in long-term wellness, access to the new Peak Wellness Club offers coaching and guidance to help boost accountability.

Learn more about Peak Wellness Club