Bosses have long warned staffers who are slacking in AI adoption that they will get overtaken by their tech-savvy coworkers—and now, having the skill can make or break a career.

Consulting giant Accenture just told its associate directors and senior managers that they need to consistently use its AI tools in order to be considered for high-level promotions, according to a recent Financial Times report.

The Dublin-based company already started monitoring the weekly AI tools log-ins of some of its senior workers this month; in the end, only those who boast “regular adoption” of the tech will be considered for leadership positions.

“Use of our key tools will be a visible input to talent discussions,” for leadership promotion decision-making this summer, the Accenture email said, according to reporting from the FT.

An Accenture spokesperson tells Fortune that the ultimate goal is to be the “reinvention partner of choice” for customers, and the most “AI-enabled” great place to work: “That requires the adoption of the latest tools and technologies to serve our clients most effectively.”