‘I’ve never seen more confidence in Saudi Arabia’s ability to get things done,’ Diriyah CEO Jerry Inzerillo tells Arab News
RIYADH: As Saudi Arabia prepares to mark Founding Day on Feb. 22, and looks ahead to the 300th anniversary of the First Saudi State in 2027, few places capture the spirit of that moment quite like Diriyah.
Rising from the historic mudbrick walls of At-Turaif — the UNESCO World Heritage site that marks the birthplace of the Kingdom — a $63 billion giga-project is taking shape, blending heritage, hospitality, and high-end living into what its leaders describe as the world’s premier cultural and lifestyle destination.
At the helm is Jerry Inzerillo, group CEO of Diriyah Company, who speaks about the project with the conviction of someone who understands both its symbolism and its scale.
“Founding Day is our favorite day of the year,” Inzerillo told Arab News. “We love National Day. We love Ramadan. We love family time. But Founding Day is different. It marks the ancestral birthplace of the Kingdom, the home of Al-Saud. It is the source of our identity and our pride.”
