An advert for a Call of Duty game has been banned by the UK's advertising regulator for trivialising sexual violence.
The commercial for Call of Duty: Black Ops 7 featured fake officers at an airport security check - as the real ones were too busy playing the game.
Viewers complained the video, which included a man being told to strip down while an officer put on gloves and said "time for the puppet show", was "irresponsible and offensive".
Gaming company Activision Blizzard UK Ltd said the ad promoted the 18-rated video game and was therefore targeted at adult audiences only, who had a higher tolerance for irreverent or exaggerated humour.
The spot ran on YouTube and video on demand services, including ITV and Channel 5, in November 2025.
