https://arab.news/4ud6z
The private sector stands at the heart of Saudi Arabia’s economic transformation. As the Kingdom accelerates its diversification journey under Saudi Vision 2030, private enterprise is not merely a participant in growth — it is a principal driver of innovation, job creation, and long-term sustainability.
A central ambition of Vision 2030 is to raise the private sector’s contribution to non-oil GDP from 40 percent in 2016 to 65 percent by 2030. Achieving this target requires more than policy reform; it demands strategic capital, institutional alignment, and ecosystem development. In this regard, the Public Investment Fund has emerged as a powerful catalyst.
Over recent years, PIF has evolved beyond its traditional role as a sovereign investor. It now operates as an architect of economic ecosystems, aligning capital deployment with national development priorities. Through structured programs and partnerships, the fund is strengthening private sector capabilities, accelerating local content development, and building resilient supply chains across emerging industries.
At the core of this effort is the MUSAHAMA Program, which leverages PIF’s substantial procurement and investment power to stimulate competitive domestic industries. The program integrates supplier development initiatives, policy frameworks, recognition mechanisms, and digital platforms designed to elevate local firms and enhance their readiness to participate in large-scale national projects.






