RIYADH: The first day of the PIF Private Sector Forum marked the signing of several agreements spanning travel, entertainment, advanced manufacturing, innovation, urban development, and industrial sectors.
In the tourism, travel, and entertainment sector, a memorandum of understanding was signed between the Public Investment Fund’s Dan Co. and Fresh on Table to expand the latter’s platform in Saudi Arabia, enhance cooperation, and establish consolidation centers in Dan Co.’s facilities across targeted cities.
Dan Co. also signed an MoU with DRB Arabia to collaborate on the development of the Tuaja Resort Community Center in Al-Ahsa, establishing a framework for cooperation between the two parties.
King Abdullah Economic City and Almosafer Travel and Tourism Co. agreed to a joint venture to support tourism promotion and destination marketing.
Cruise Saudi and FlyAkeed signed an MoU to strengthen initiatives in travel optimization and digital innovation, while FlyAkeed also partnered with Al-Ula Club to explore opportunities in automation and digital transformation. Additionally, the PIF and FlyAkeed signed an MoU to advance digital travel solutions and enhance service delivery leveraging FlyAkeed’s capabilities.






