For South Korean actor Lee Jun-ho, a project's narrative is the most important factor when taking on a new role.
"As the narrator who drives the story, there are times when I choose based on how the overall message is going to be conveyed," the 36-year-old tells USA TODAY.
This emphasis on storytelling has led Lee to star in several award winning K-dramas, including the internationally recognized "King the Land" and "Typhoon Family," both of which dominated the global Netflix streaming charts.
But another driving force behind Lee's acting is the ability to immerse and challenge himself. Lee has portrayed everything from a Joseon-era king to a rookie CEO and an everyman-turned-superhero.
Lee's latest two projects "Typhoon Family" and Netflix Korea's "Cashero" were some of his most intriguing roles to date, he says.
