ITV to play adverts before scrums during Six Nations games

Plus: Why latest development shows the disdain in which the set-piece is held by broadcasters

mercoledì 4 febbraio 2026 New tab

1,245 words~6 min read

Plus: Why latest development shows the disdain in which the set-piece is held by broadcasters

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· 3 sources

· 3 sources

ITV will screen in-game commercials for the first time during Thursday’s Six Nations Championship opener between France and…

theguardian.com3 mesi fa

Move comes after channel won rights to show inaugural Nations Championship

telegraph.co.uk4 mesi fa

Viewers irate and home union left red-faced after technical problems force RugbyPass TV to abandon its live stream

telegraph.co.uk10 mesi fa

Broadcaster also looking at having data from Prem rugby players’ wearable technology shown on screen to viewers

telegraph.co.uk7 mesi fa

Innovations part of tourists’ attempt to drive interest and fan engagement, with Maro Itoje and Andy Farrell to be filmed…

telegraph.co.uk10 mesi fa

ITV is in talks with its commercial partners about showing adverts during the mid-half drinks stoppages that will take place in…

theguardian.com2 mesi fa