Luxury bets on rich Americans and new designers to revive growth
Analysts expect high-end brands to start benefiting from the US’s ‘K-shaped’ economy in 2026
Analysts expect high-end brands to start benefiting from the US’s ‘K-shaped’ economy in 2026

As much as 40% of designer goods were sold at steep markdowns this year, analysts say

Shoppers in the industry’s biggest two markets opt for domestic alternatives to long-dominant old guard

Second-tier brands and retailers are starting to stretch their tendrils upwards

Some mid-market brands are setting themselves apart from the competition through heritage fabrics with a high-end pedigree

Sponsorships and collaborations soar even as industry slowdown spurs renewed focus on wealthiest customers

LVMH’s third-quarter sales provided evidence of a turnaround in the sector’s fortunes