I spent the week with tech CEOs. Here's what they're talking about

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DAVOS, Switzerland — I spent the week talking to tech executives at the World Economic Forum in Davos about their priorities for the year ahead and the big themes they see shaping investor sentiment.

Like last year, AI dominated the conference. But this year, the discussions went beyond AI models or which chatbot is better, shifting instead to how enterprises will adopt the technology and what future developments are on the horizon.

All of these could be key to revenue and share prices of the world’s biggest technology firms.

Adoption of AI by businesses will increase this year, but the approach will differ markedly from 2025. Many companies were doing pilot projects with AI that didn’t go into full production last year.