Warren Buffett might never have heard of AI startup Markup AI or its CEO Matt Blumberg. But the billionaire investor has become one of the company’s newest advisors—and it’s all thanks to AI.
Late last year, Blumberg had a problem familiar to many leaders: he wanted sharper feedback than his board of directors could consistently provide. After all, they are largely limited to their own experiences and are not available 24/7.
So, Blumberg decided to build his own.
Working with his executive team, the Markup AI CEO created what he calls a “fantasy board of directors”—a group of AI-generated thought partners designed to challenge his thinking on demand.
After narrowing down a list of famous people in and outside the business world, Blumberg and his team settled on 15 names, including Buffett, Oprah Winfrey, and the late Steve Jobs.






