JEDDAH: French football icon and AS Monaco midfielder Paul Pogba signed on Wednesday a historic partnership with the world’s first professional camel racing team, Saudi-based Al Haboob, becoming their ambassador and shareholder.
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Pogba’s involvement with Al Haboob, which was cofounded by entrepreneurs Omar Almaeena and Safwan Modir and competes across the Gulf Cooperation Council, brings unprecedented international attention to a sport long thriving under the regional spotlight.
The Frenchman said: “I am incredibly excited to be joining forces with Al Haboob. From the moment I spoke with Omar and Safwan, I felt their passion, their vision, and their genuine love for this sport.
“They are forward-thinking entrepreneurs who want to build something meaningful, and that energy is contagious — it’s something I picked up on from our very first meeting.
