Dec. 3 (UPI) -- Sports and gaming company Fanatics announced it is launching its own gaming prediction platform in 24 U.S. states.
On Wednesday, the sports merchandiser revealed Fanatics will launch its new platform in 24 states, including Texas, California, Washington and Florida. It will permit users to trade in areas of sports, finance and culture.
"For years, Fanatics has given fans new ways to enhance their fandom through team merchandise, collectibles, tickets, gaming, events and more," according to Fanatics Betting and Gaming CEO Matt King.
It will launch in segments over the next week, according to Fanatics company officials.
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