Elon Musk at the White House in Washington, March 24, 2025, when he was still working for the American president. BRENDAN SMIALOWSKI / AFP
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lon Musk is "in better shape" than LeBron James, "funnier" than Jerry Seinfeld, smarter than Albert Einstein and more handsome than François Civil. At least, that's how Grok, the artificial intelligence built into the X social network, responds when asked to compare the billionaire to these various public figures. Since Thursday, internet users have noted that nothing seems to stop the conversational AI when it comes to proclaiming just how exceptional the world's richest man is.
The anecdote could be amusing, especially given that Musk is the owner of this very AI, launched in 2023. But above all, it reveals a worrying trend. While X, also owned by the South African-born entrepreneur, is already under investigation by Paris prosecutors concerning changes made to its algorithm, Grok's flattering responses highlight, once again, the growing foothold in the public sphere of a formidable misinformation machine.
Multiple cases without explanation
