RIYADH: The holy city has topped cities across the region in visitors’ choice, according to the Madinah Chamber of Commerce.
The chamber said in its latest report that the holy city was the primary destination for visitors to the region.
Tourism performance indicators showed that 73.7 percent of visitors to the region choose Madinah as their destination, drawn by its combination of sacred significance and profound historical connection to Prophet Muhammad.
The report indicated that Madinah ranked among the top 100 global destinations and secured the seventh position worldwide in the tourism performance index, reflecting its status as a destination that combines spiritual significance with cultural and economic attractions.
The report also noted that 47.2 percent of incoming tourists visited AlUla governorate, thanks to its cultural events, historical experiences and UNESCO World Heritage sites, while 14.1 percent of domestic tourists chose Yanbu governorate for its beautiful beaches and marine and recreational services, making it a preferred family destination.
